ONLINE CREATORS DECREASING WORLD SUCK
The very first Project for Awesome was organized in 2007, and has been held each December since. This year, Project for Awesome is December 7th (beginning at 12:00pm EST) to December 9th (ending at 11:59am EST).
During Project for Awesome, thousands of people post videos talking about and advocating for charities that decrease the overall level of world suck. As a community, we promote these videos and raise money for the charities.
In 2017, the community raised over $2,000,000, including several generous matching donations. The donations were split between two organizations chosen by John & Hank, along with twenty-five charities chosen by the online video community.
Legally speaking, the Project for Awesome is a project of the Foundation to Decrease World Suck
, a Montana-based 501(c)3 charitable organization. You can see a list of all the charities to which the FTDWS has disbursed money in the past here
SOUNDS GREAT! HOW DO I GET INVOLVED?
Project for Awesome has three parts.
First, YOU. Amazing community members from around the world make videos about a charity that is particularly important to them. The videos are submitted to the Project for Awesome website*, but should also be shared, viewed, discussed, and commented on around the internet. You can make your own video or vote for your favorite videos on the P4A site, which helps determine the charities that receive funding.
*You can submit videos from 12:00am EST on December 5th through 11:59am EST on December 9th. You can vote on videos 12:00pm EST on December 7th through 11:59am EST on December 9th.
Second, fundraising. A huge portion of the money raised comes from the Indiegogo campaign
where you can donate in exchange for awesome perks. With perks like our annual calendar, pressed pennies, signed artwork, costumes and props from your favorite creators, digital downloads of exclusive videos and podcasts, and so much more, you’re bound to find something fun.
The Indiegogo will be open from 12:00am EST on Wednesday, December 5th to 11:59pm EST on Tuesday, December 11th. And new this year, we’ll have a pre-campaign Indiegogo perk available beginning on Giving Tuesday, November 27th. You can check that out at projectforawesome.com/donate.
Third, superfuntimes! This is where things get wacky. John & Hank, along with a number of special guests, host a 48-hour continuous livestream to feature videos, announce new perks, put peanut butter on their faces, inhale helium, perform sock puppet theatre, do their happy dances, and sing Christmas songs… It’s an adventure. You never know what will happen, so tune in and join the party!
The P4A livestream will run from 12:00pm EST on December 7th through 12:00pm EST on December 9th.
All funds raised during the first half of the campaign (December 5th at 12am ET through December 8th at 11:59am ET) will go to Save the Children
& Partners in Health
. Contributions to the Indiegogo during the first half will be matched by Save the Children donors, Partners in Health donors, and matching donors from the community, until the matches run out.
Funds raised during the second half of the campaign (December 8th at 12pm ET through December 11th at 11:59pm ET) will go to the top community-voted charities. Contributions to the Indiegogo during the second half will be matched by donors from the community until the matches run out.
And don't forget to share the fun! Spread the word to your friends using the hashtag #p4a2018, and tag us on Twitter
FREQUENTLY ASKED QUESTIONS
Where can I watch the livestream?
It will be live at projectforawesome.com/live
on December 7th (beginning at 12:00pm EST) to December 9th (ending at 11:59am EST). Follow @proj4awesome
on Twitter for updates on the livestream when we get closer to the date.
But I have school/work/something really important on December 7-9!
We go all day and night, so just show up whenever you can.
How can I get my video featured on the livestream?
There’s no magical formula to getting your video featured. If we featured them all, we’d be streaming for several years. However, you can increase your chances by following these guidelines:
- Submit your video to the Project for Awesome website! Submissions will open at 12am EST on December 5th, and they’ll close when the livestream ends at 11:59am EST on December 9th. The earlier you submit your video, the better, because people will have more time to watch it and vote for it.
- Make sure your video looks nice. Have a bright and engaging thumbnail. See this year's graphic assets here. Even if your account isn’t enabled to use the custom thumbnail, be sure to film in a well-lit place and not a shadowy basement. Scroll to the bottom of this page for more video-making tips.
- Talk about a charity that’s important to you! We try to avoid duplication of featured videos about a the same charity, so if you can share a story or experience with a unique charity, your video is more likely to be selected.
- It should be clear that your video is a Project for Awesome video. It should be uploaded near the dates of the campaign (if it was on YouTube long before submissions opened, that’s a pretty clear indicator it wasn’t made for P4A). Don’t forget to mention the P4A in your video, and encourage viewers to go to projectforawesome.com and vote for their favorite charities
- Keep it clean. There will be young kids watching the livestream and the videos we feature, so stay away from any NSFW content.
- In the end, don’t be too upset if your video isn’t featured. Send it to your friends and family and also to the charity you advocated for, and take pride in the fact that you’re participating in a fun and worthwhile service project.
How do I use the thumbnail?
It would be awesome if all of the P4A videos had the same or similar thumbnails. You can download the thumbnail here
, and edit it if you have software that can edit PSDs (Photoshop files). If your YouTube account is enabled for custom thumbnails, go to your video manager and click on “Edit.” Then click on “custom thumbnail” and upload!
I’m going to be in the Arctic wilderness with no internet. Can I submit my video before the 5th-9th?
You will only be able to submit your video to this site while submissions are open December 5-9, but if you’re unable to do that and can’t get a friend to help you out, there’s always a place for more philanthropic videos on YouTube. It won’t count as a P4A submission, but it will still be doing good in the world!
I don’t have a DSLR/I’ve never made a video before/I don’t want to show my face on the internet.
You don’t need a fancy camera to make a good video. Use whatever you have, even if it’s a webcam or a phone. If you’re uncomfortable showing your face, make a video showing only your hands or using only text. Here’s Hank
explaining how to best use the resources you have. So long as you promote a charity you believe in, it counts as a P4A video!
I work for/volunteer for/am involved with a charity. Can I still make a P4A video for that organization?
Yes! We love it when charities get directly involved with the Project for Awesome, and we highly encourage you to make a video and share it with your supporters.
What if the charity I want to promote is national/global/local/small/huge/the same charity everyone else does/the same charity I did last year?
That’s all fine! Of course, many people promote the same charities because they’re so great. And any size charity is eligible and will benefit from your promotion and possibly getting a portion of the money raised during P4A. For us to donate to it, however, the organization must be a non-profit organization that is a 501(c)3 or foreign equivalent classified charity.
- Try not to make your video too long. People are going to be watching a ton of videos on December 7-9, and they don’t want to sit through a rambly, unedited vlog for ten minutes. Keep your video short and to the point so that people will watch the whole thing and learn all about your cause. A good length to aim for is 2-4 minutes, unless you have such compelling content that it just needs to be longer.
- Make sure your video actually mentions P4A, so that we know you created this video specifically for this campaign and can be eligible to win. But also, try not to spend too much time explaining what the Project for Awesome is. Most people watching your video will already know, so just mentioning it briefly and directing people to the website is plenty. An explanation in the description as well as a link to projectforawesome.com is also a great addition so people who stumble across your video can learn more about us.
- Similarly, try not to spend too much time promoting your own channel in your video. One or two sentences is fine to explain the type of videos you usually make if they’re different from what you’re doing for your P4A video, but much more than that and it just looks like you’re using the P4A to help promote yourself, which isn’t what this is all about.
- If you can’t upload your own custom thumbnail, consider putting the logo for the P4A in the corner of your whole video so that no matter what thumbnail YouTube’s algorithms choose, the logo is always there.
- We can’t feature your video if we can’t find it! Be sure to also submit your video to the P4A website starting on December 5th so we can browse through them all in one place.
How do you raise money?
In all of the ways. Some products sold on dftba.com
that feature the Nerdfighter logo have a portion of proceeds donated throughout the year. All profits from the P4A calendar and shirts also go to the Foundation. Donations come in through fightworldsuck.org
, as well as from the Nerdcrafteria Minecraft server
. Half of the money generated through ads displayed on the Vlogbrothers channel is donated to the Foundation. We also get some support from people who use Tab for a Cause
, which is a free way to support nonprofits just by using the internet. But our biggest source of revenue is the individual donor. If you donate through our Indiegogo campaign
page, you can get some pretty sweet perks and help us decrease world suck.
What percentage of the money raised goes to charity?
100%, less the cost of perk manufacturing, shipping, Indiegogo fees, and merchant (credit card) fees. Everything will be packed and shipped by volunteers, and the Foundation to Decrease World Suck does not pay a single penny for any work related to the Project for Awesome.
Are my donations tax deductible?
Yes! Your donations are tax-deductible, less the fair market value of any perks you received. If you need a tax receipt for donations made through Indiegogo, Paypal, check, or other avenues, please email firstname.lastname@example.org
to request one. Tell us your name, donation date and amount, and your order ID(s) if you donated through Indiegogo.
Why are the amounts raised on Indiegogo and projectforawesome.com different?
Not all fundraising elements of the Project for Awesome occur on Indiegogo. The Foundation to Decrease World Suck gets donations throughout the year and begins the P4A with money in the bank. We also sometimes have other funding sources like matching donations and generous anonymous donors.
Where does the money raised during P4A go?
In 2018, the money raised will be split two ways:
- From 12:00am EST on December 5th through 11:59am EST on December 8th, donations will go to Save the Children and Partners in Health.
- From 12:00pm EST on December 8th through 11:59pm EST on December 11th, donations will go to community-chosen organizations, based on votes on the Project for Awesome website. (This is, however, subject to the approval of the Foundation to Decrease Worldsuck and Project for Awesome Advisory Board, partly because the law is complex and partly to prevent a trolling group from coming in and hijacking the vote.)
What is the Foundation to Decrease World Suck?
The Foundation to Decrease World Suck
was informally created in 2007, and became a real entity in November 2011, when it was incorporated as a nonprofit corporation in the State of Montana. The IRS designated the Foundation a 501(c)3 charity on January 23, 2013. The FTDWS is 100% volunteer operated and exists solely for the purpose of fundraising for the benefit of other non-profit organizations. The majority of fundraising is transacted through and during the annual Project for Awesome. The board members for the Foundation to Decrease World Suck are John Green, Hank Green, Mike Green, Benny Fine, Valerie Barr, Rosianna Halse Rojas, and Julie Walsh Smith.
The Foundation to Decrease World Suck can only donate money to nonprofit organizations that are 501(c)3 or foreign equivalent classified charities. Unfortunately, we cannot support any general project or individual; it has to be an actual designated charity.
Why don't I just donate to the charity I want to donate to?
Please do! Our biggest goal is to get people excited about giving their money and lending their time and talent to nonprofits.
How do I get my digital perk? When will I get my physical perk?
We will send out all perks AFTER the Indiegogo campaign closes, including digital downloads. Perks take a varying amount of time to prepare and send out, sometimes months, so we will update you in the coming weeks via messages through Indiegogo, and our Twitter
. Make sure to check the email account associated with your Indiegogo perk purchase.
I messed up/need to update my shipping address! How will I get my perk?!
Not to fear! As long as your perk has not been sent out yet, you can log into your Indiegogo account and edit the address yourself. More info here
Hank Green, John Green, Valerie Barr, Julie Walsh Smith, Victoria Bongiorno, Marie Ann Fernandez-Silva, Rosianna Halse Rojas, Zulaiha Razak, Rachel Calderon Navarro, Duncan Gasiewicz, Bill Mead, Sarah Gullickson, Ashe Walker, Sam Schultz, Hiroka Matsushima, Katie Hambor, Hank Donovan, Shane Hickey, Nerdfighteria, perk fulfillment volunteers, Stage TEN, DFTBA Records, YouTube, Indiegogo, The Foundation to Decrease World Suck Board of Directors, the P4A Advisory Board, and all perk donors and livestream participants.
Send us an email at email@example.com
and we’ll get back to you soon (but maybe not REALLY soon if you email during the livestream).